According to Approved Index, without a professional website, your business is losing £173,769 per year, costing the economy £343 billion every year. So, why lose out on so much valuable income when it takes so little to have a great online platform?
So far, we have established your small business, without a website (or even one that looks remotely like it was created before 1999) you could be losing out on thousands.
So why else does your small business require a website?
Here are just a handful of reasons:
YOUR COMPETITORS HAVE ONE
Head over to Google and search your industry/business type followed by your county. We bet there is bound to be a business who is doing what you are doing. Except, they have online presence.
And, sorry to break it to you, there is no doubt they are selling more products than you.
Time to change that…
IMPROVES BUSINESS CREDIBILITY
Every reputable (and even not-so-reputable) business has a website.
Apple, Coca-Cola, Bentley… You name it.
They don’t need a website. Everyone has heard of them. But they have them anyway.
It’s because that what serious companies do to show their clients they care about their product and service.
Plus in 2018, we all expect it.
When you search for a company and find they don’t have a website, what are your thoughts?
SAVES TIME, MONEY AND THE ENVIRONMENT
The initial costs of setting up a beautiful, professional website with all the trimmings MAY seem expensive at first. But think about it for a moment…
Before the internet, companies were relying on radio and TV ads, letters, leaflets, web banners, posters and other media that cost money, took time to create and could easily go out of date.
Now we can create stunning online portfolios that can be easily updated, even managed from home (perfect for small businesses who are unable to afford office space) and there no need to create all that waste by bombarding potential clients with paper.
You can even direct clients to particular pages of your website, saving you repeating yourself!
Websites are a wonderful hub of information that will only go out of date if you let it.
24 HOUR PROMOTION
Your website is active ALL. THE. TIME. So, for those who are suffering from lack of sleep or early morning commuters, your website is there to provide what they are looking for.
WIDENS YOUR AUDIENCE
Go from a local audience to one that is worldwide. More audience, more to sell.
If you have a unique product to offer, you can do so with your e-commerce website, receiving payment right away.
ALLOWS YOU TO TRACK YOUR BUSINESS ANALYTICS
Whether it be through Google Analytics or through a stats widget you can keep track of what your audience is looking for, what is the most popular page on your site and where they come from. Pretty cool, huh?
These are just some of the many reasons why your business needs a website. And not just any website. One that will drive traffic to your pages, have people buying from your business and keep coming back for more. Take a look at the services we can offer you to help you achieve your goals and get a quote today!